X

Niche

Discover Niche

Niche is a young brand that has quickly been recognized in Japan for its thoughtful designs and unique set of design inspirations. Takumi Oomura founded the company in 2007 after a fifteen-year career at Nepenthes where he designed their “Purple Label” line.

After leaving Nepenthes, he traveled to South America for the first time; his visit to Argentina was an eye-opening experience. The visual diversity of the country, gaucho culture and tango music resonated with Oomura. In the traditional gaucho garments of the Pampas, colorful landscapes of Patagonia, and the small flower vendors punctuating nearly every block of Buenos Aires, he found a mix of elements that he wanted to translate to a collection. These flower vendors inspired the flower patterned shirts that are part of every Niche collection, with unusual details like buttons embedding real flowers from Buenos Aires.

Oomura continues to visit South America several times a year and still draws inspiration from local cultural elements, which he mixes with traditional military garments and fabrics, workwear details and Japanese fabrics to achieve a thoughtful balance of elements. The result is a group of clothes with a rich variety of textures and patterns, most of which are made in Japan, with some pieces especially made for Niche by producers in Latin America and the United States.

RELATED ARTICLES

Shop Niche

By Sale discount
  1. 0
  2. 15
  3. 20
  4. 25
  5. 30
  6. 35
  7. 40
  8. 50
  9. 60
  10. 70
  11. 80

By Size
  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6
  8. 6.5
  9. 7
  10. 7.5
  11. 8
  12. 8.5
  13. 9
  14. 9.5
  15. 10
  16. 10.5
  17. 11
  18. 11.5
  19. 12
  20. 28
  21. 29
  22. 30
  23. 31
  24. 32
  25. 33
  26. 34
  27. 36
  28. 37
  29. 38
  30. 39
  31. 39.5
  32. 40
  33. 40.5
  34. 41
  35. 41.5
  36. 42
  37. 42.5
  38. 43
  39. 43.5
  40. 44
  41. 44.5
  42. 45
  43. 45.5
  44. 46
  45. 48
  46. 50
  47. 52
  48. 54
  49. 56
  50. 57
  51. 58
  52. 59
  53. 60
  54. 75
  55. 80
  56. 85
  57. 90
  58. 95
  59. 100
  60. 105
  61. 110
  62. 52 Ath
  63. 54 Ath
  64. 44R
  65. 46R
  66. 48S
  67. 48R
  68. 50R
  69. 50L
  70. 52L
  71. 52R
  72. 54L
  73. 54R
  74. 56R
  75. XS
  76. S
  77. M
  78. L
  79. XL
  80. XXL
  81. OS
  82. 43-46
  83. Half Meter
  84. Group 1
  85. Group 2
  86. Group 3
  87. Group 4
  88. Group5
  89. $100
  90. $200
  91. $250
  92. $300
  93. $400
  94. $500
  95. $1000

By Color

  Loading...